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PRODUCT KNOWLEDGE AND SUITABILITY
ENGAGEMENT SUMMARY

Client:
An Introducing Broker/Dealer, offering a diverse suite of products.

Engagement:
The objective was to provide their front and middle office staff with deeper product knowledge and applicability as part of their Continuing Ed plan.

We were asked to identify the various exchanges, brokers and marketplaces that the firm utilized for execution of orders. From this information, prepare a presentation to illustrate the potential points of execution and the internal processes the order would follow.

Deliverable:
Meetings here held with internal staff to outline the scope of the presentation and define the level of detail to be addressed. The internal flows of activities and system interactions were collected and documented. We met with the client’s clearing firms and external executions services to identify their processes.

Our presentation followed trades of the four primary products -- bond, equity, mutual fund and derivative -- from the point of receipt of an order through validation and routing, advice of execution into the clearing firms systems.

We also prepared a summary document that the front and middle office staff could use to reinforce the processes and to assist their clients in their understanding of the firm’s service and value proposition.

Result:
There were two major benefits realized: an improvement in the staff abilities to meet their client’s need for a better understanding of the execution process and an expansion of the staff’s knowledge of the products. There was an increase in client investment in many of the products included in our presentation.


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